SFCompany

Just as the Lunar New Year is a unique culture in Asia, marketing encounters many problems. Of course, many Asian countries continue to...

Defining the nature of the business. We don’t sell lipsticks. We sell dreams. Perfume is made in the factory, ‘hope’ is sold in the store.

First Impressions.

Spray and Pray are virtues that should never be done in branding. This is also called selection and concentration. If you don't want to...

Branding will begin with creating empathy for the target customer. Marketing is the act of being number one in the market. And branding...

What's the probability of accidentally meeting a treasure while sailing without deciding where to get there? You can go for a walk on the...

When I look back at the project after thorough preparation and its execution, I realize that I enjoyed it. And.. When I look back at the...

Benji open the door! It is often much faster and better to do a project alone than to do a project on a team basis. However, projects...