Don't crack under pressure!

What are you made of? Success. It's a mind game! Don't crack under pressure!

Branding goes beyond introducing products, and sometimes it's about having customers empathize and impress, and sometimes it's about making them hum for fun.

When you first start branding affairs, you must choose the direction of the branding to meet your final goal. There are certainly cases where advertising simply to inform is beneficial to branding. However, setting the orientation of the initial branding should not be an impediment to future developments.

“There are many times when you have to follow the current trend, but you'd better lead the trend for your ultimate goal.”

時宜適切

Most of them have humor works. But not always. You don't have to use humor to give an exact message. Nevertheless, humor, an expression of difficulty that only humans can feel, will perform its true worth when used in a timely.